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Buncee, Arturi, Curie and Discovery
Executive Editor Julie Anixter talks with Marie Arturi, CEO of social media startup buncee and a formidable medical research fundraiser, about reaching out, giving back and the science behind...
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LinkedIn Social Spotlight
Making the most of the social network that means business.. Continue reading →
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The Innovation Value in Using Social Media – Beiersdorf Interview
Beiersdorf, the global skin care giant behind such brands as Nivea, Eucerin, and La Prairie, already enjoyed a strong reputation for innovation when it launched a new approach to open innovation in...
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The Temptation of Shiny New Objects
A panel of experts from industry, academia, and social media tackled the issue of Shiny New Object Syndrome at the Futures of Entertainment 6 conference at MIT in early November. Find out the three key...
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Everything Old Is New Again
Presentation by Stephanie Rieger of Yiibu at the MobX Conference in Berlin, Germany November 17, 2012. Continue reading →
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Twitter – An Important Tool for Innovation Efforts
This is the first post in a series where I look into how you can use the four leading social media tools – Twitter, LinkedIn, Facebook and YouTube – to advance your innovation agenda. Continue reading →
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3 Steps to Success with Digital Marketing
In a digital universe of 500 million plus websites, 150 million blogs and 200 billion display ads every 90 days, the challenge for any business is to cut through all the clutter and noise. So how do we...
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Social Sharing Trends Highlights Huge Gap Between Facebook & Twitter
Add This (www.addthis.com) has done a nice job tallying up some of the social sharing stats for 2012. Some are surprised about the huge influence gap between Facebook and Twitter ( 51% vs 15% of...
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Rejection Breeds Creativity
New research from Johns Hopkins University suggests that having our ideas rejected tends to boost our creativity output. Continue reading →
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Top 20 2013 Trends that will Reboot your Organization, People & Strategy
Trend Hunter's look at the top 2013 trends is upon us. As you watch Jeremy Gutsche's top 20 rundown of people, places and things trending, from Vending 3.0 to Manufactured Addicition and Deals, here...
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The Fabulous Five
Five companies are slugging it out in what may be the most competitive and unique business battle of all time. It is larger in scale with more at stake than battles in other industries including...
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How to Build SEO into Content Strategy
Let’s be honest: for most content strategists and other people working with online content, SEO is the worst part of the job. It’s hugely technical, it’s shrouded in mystery, it seems to be focused on...
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Innovators are Unreasonable Networkers
John Stuart Mill lived at a time and in a place where the interaction of the various classes was limited, and when it occurred the conversation or interaction was one of disdain for the lower classes....
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Social Media is a lot like Sex
Is social media our new guilty pleasure? An entertaining comparison between sex and social networking courtesy of HubSpot. Everyone’s doing “it”, are you? Continue reading →
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Reclaiming Social in Social Media
What defines social media today? What is the future of social media? Continue reading →
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Social Media Predictions for 2013
The world’s most respected and proven marketers share what changes they believe are in store for social media in the new year. Continue reading →
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An Inside Look at Social TV in France
How Social TV unfolds in France, what are the various strategies of the players, and what show are the most popular on social networks. Continue reading →
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Pay Attention!
You want to know what the biggest input gap is where innovation is concerned? Want to know what really matters when you are starting an innovation initiative? Did the bright sparkly pop-up...
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The Essence of an Entrepreneur
The New Oxford American Dictionary tells us that the definition of the word essence is: the intrinsic nature or indispensable quality of something, esp. something abstract, that determines its...
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d.Risk Innovation Series: Create demand, not innovation
Solving a “shark bite” need with a great product and a great business model is just half of the story; creating demand, or a "movement of demand" as we call it, is often neglected or overlooked by many...
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